Chinese women are so scared of loosing their pearly-white complexion, and they love to go to the beach. So what do they do when they go to the beach? They wear a face-kini! Problem solved. Lol.
A Face-kini is a kind of bikini but made for the face to be worn to the beach.
A pale skin is highly prized in China as delicate and feminine, while dark skin suggests, tanning from farming the fields or other lowly outdoor activities.
Lol. Imagine o. And western women can't do without tanning.
The face-kini appeared in 2004 on the beaches of the coastal city of Qingdao, in response to demands for full protection from both the sun and from jellyfish stings.
The inventor, former accountant Zhang Shifan, told Reuters she never imagined here mask would become so popular with about 30,000 of them sold over the past year.
The masks make people look like zombies and scare children, Zhang said.
"In the past, I really wanted to do everything I could to avoid scaring people," said Zhang, who owns her own swim-wear shop.
She said she had considered a whole range of different colours but they all looked scary, so she decided to borrow the colourful face-paint designs of traditional Peking Opera.
"So little children might not be so scared," she explained.
Zhang is hoping her new line will add to her business which has been so successful that counterfeits have cropped up across the country.
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